Crafting your Growth Journey: Recruitment and Retention
Welcome to the Growth session! What does it take to ensure that even more children and youth can join Scouting and Guiding adventure? Craft your own Growth journey by learning what are the key elements to growing your organisations, retaining current and attracting new members. We will also focus on how to build a successful membership recruitment campaign. Get to know more about projects from across Europe and exchange!
At the end of the session, participants will be able to…
- Explain and understand the importance and concept of growth in Scouting & Guiding.
- Identify the 7 key elements of growth and explain their meaning.
- Understand the essentials of building a membership recruitment campaign.
- Learn through the examples of other NSOs/NSAs/MOs in Europe.
- Bring back new ideas and approaches to the National or Regional level of their respective NSOs/NSAs/MOs.
Location: The Expanding Galaxy